Most of the major platforms for paid ads offer free credits when you sign up to them, they do this as a way to attract new businesses to spend their ad budget on their platform, they hope you’ll see a good return and keep spending more money with them.

So whether you’re just starting doing paid ads or you’ve been doing them a while but want to use a new platform, we’ve gathered together the best free ad credits available across all the major platforms including Google Ads, TikTok, Facebook & Instagram (Meta), LinkedIn, Microsoft, X (Twitter), Reddit, Snapchat, Bing, Yahoo and Amazon. 

We keep this page updated as and when new ad credit offers go live with each of the above companies so if you are wanting to try a new platform for paid ads you can do so and get free credit when you do so.

Currently we’ve got over $8,000 worth of free ad credit below for you to take advantage of, we’ve listed them all below with further details on each further down.

TikTok Ads:

One of the most popular platforms at the moment to advertise on, TikTok run various free credit offers depending on your location.

• ‍Click here to view offers for FREE TikTok Ad credits

We've found TikTok Ads to be one of our best platforms in terms of ROI (return on investment/ad spend) and is our most popular free ad offer at the moment.

Google Ads:

$3000 free ads credit - Spend $3000 in your first 60 days to get this

$1500 free ads credit - Spend $1500 in your first 60 days to get this

$500 free ads credit - Spend $500 in your first 60 days to get this

£2400 free ads credit - Spend £2400 in your first 60 days to get this

£1200 free ads credit - Spend £2400 in your first 60 days to get this

£400 free ads credit - Spend £2400 in your first 60 days to get this

LinkedIn Ads:

Get $150 (Canadian) in free Linkedin Ad credit - Not verified & potentially only for Canadian businesses

X Ads (Twitter):

$500 in X ad credit - when you spend $250

Reddit Ads:

$500 Free Reddit Ad credit when you spend $500

Snapchat Ads:

$375 free Snapchat Ad credit - when you spend $350

Amazon Ads:

$500 in Amazon Ad credit - when you launch on Sponsored TV

£40 in free clicks for new sellers

We've gone into more detail below in each of the platforms and each free credit offer, we also advise you on who is eligible for each, how to apply and answer your questions related to free ad credits.

TikTok ad credit

We start with one of the most popular platforms for businesses to put ad spend into at the moment and this is TikTok, with it’s incredible popularity and in general lower ad costs it’s not a surprise that many businesses and trying this platform out. 

$ Various free ad credit - This does change from time to time, ranging from $500 free to $100.

The above is an example of the best TikTok ads promotional code recently available, but there have also been codes where you spend $500 and you’ll get $500 of credit as well as a $200, $100 and $20 free credit offer for lower spends so this offer is fantastic for all budgets.

Don’t have any videos to use to promote on TikTok? Don’t worry, they’ve got lots of options for including using images, using TikTok influencers to create videos about you, your business, service or products and many others ways for you to start running on ads on this popular platform.

This TikTok ad credit promo code currently offers various free credits and this offer does change from time to time so we’ll keep you updated with the best available offer on this page.

Google Ad Credit

It’s no surprise that free Google Ad credit is in demand, being the world's top search engine having ads running on this can get you to the right audience, it can be quite expensive though so getting free Google Ads credit can help give you more time to test and run more ads.

Google ads (formally known as Adwords) have a long history of running free credit offers to help attract new advertisers to their platform and there are varies ways of getting these credits which we’ll explain below:

Free Google Ad credit directly from Google

The most popular way, Google run promotions where you can get free credit when you open a new account, these work in varies ways but in general you’ll get a certain amount of free credit when you spend a certain amount on ads in a certain time frame.

$3000 free ads credit - Spend $3000 in your first 60 days to get this

$1500 free ads credit - Spend $1500 in your first 60 days to get this

$500 free ads credit - Spend $500 in your first 60 days to get this

For UK users you should be able to get the following limited time offers:

£2400 free ads credit - Spend £2400 in your first 60 days to get this

£1200 free ads credit - Spend £2400 in your first 60 days to get this

£400 free ads credit - Spend £2400 in your first 60 days to get this

In the past they have run everything from Google Ads $500 credit promotions to £75 free deals when you sign up. The offers do general change from time to time, so if you visit the links above and they show a different offer this may be the case, we do check and update this page regularly but offers do change quickly. 

Free credits from website builders and hosting

Google partner with certain companies to offer free credits to the companies customers, as you’d expect this is often with website hosts and website builders. 

Free Google credit for charities - up to $10k per month

If you are a registered charity then you may be able to get sone free ad credit via Google Ad grants, these are provided by Google to help non profits share their causes with the world.

Currently if you head to the Google Grants page you'll see the current grants available, currently this is up to $10,000 (£7,000) per month.

Who is eligible for free Google Ad credit?

In general you’ll find that all of the Google Ad credit offers are for new Ad accounts only, there will also in general be a time frame and min spend you need to meet in order for the free credit to be applied to your account. 

They are also sometimes country specific, so if you head to one of the offers we mention above and you can’t see it or it says that you are not eligible then it can either be down to the location your company is based in or that you’ve got an existing Google ads account. 

Facebook Ad Credit (Meta ad credit)

For those looking for a Facebook ad credit code or free Meta ad credit to spend on either Facebook or Instagram then you’ll find all of the latest offers below. 

When using a Facebook ad coupon you’ll need to make sure it is on a new Facebook ads account, you’ll not be able to use this on an account that has been spending money on Facebook ads in the past. 

LinkedIn Ad Credit

For those looking to get in front of people on a professional networking platform then Linkedin Ads are one of the best ways you can do this. It allows you to create ads and target specific audiences based on job titles, industries, and professional interests, making it an ideal space for B2B advertising. 

From time to time you can get free Linkedin Ad credit if you’re new to advertising on the platform which can help you to reach more people and test with more ad spend. 

Get $150 (Canadian) in free Linkedin Ad credit - Potentially only for Canadian businesses 

Microsoft Ads Credit (Bing Ads)

Microsoft Advertising, formerly known as Bing Ads, is the place you need to go to to place ads on Bing, Yahoo, and other partner networks. Microsoft Ads works well for companies aiming to reach a wide audience and may already run ads on platforms such as Google, Meta, etc and want to increase their reach. Microsoft do sometimes run ad credit offers to new users who sign up and create their first campaign. 

There are no current free Microsoft ad credits available

X Ads Credit (Twitter Ads)

X, formerly known as Twitter, is a social media platform focused on real-time information sharing. Ads on X can help businesses engage with users who are actively discussing trending topics, making it ideal for timely campaigns or brand awareness. Businesses can take advantage of X's targeting options, such as interests, location, and even keyword searches. Free ad credits can be found by signing up for X's advertising platform as a new user, or through special promotions that they periodically release to attract advertisers, often tied to specific events or launches.

$500 in X ad credit - when you spend $250

Reddit Ads Credit

Reddit is a community-driven platform organized into thousands of "subreddits" covering virtually every topic imaginable. Ads on Reddit perform well when targeted to specific subreddits that align with a business's niche, allowing companies to tap into highly engaged communities. Reddit often provides ad credits to new advertisers as part of their onboarding process. New ad accounts may qualify for free credits, and certain promotions are offered during major Reddit events, such as Black Friday or special subreddit campaigns.

$500 Free Reddit Ad credit when you spend $500

Terms apply, please check the above link for more details and to check it is still live and active for you. 

Snapchat Ad Credit

Advertising on the popular Snapchat app is a great way to get in front of a slightly younger audience compared to other platforms but with a range of different ad formats it can be really effective. 

These formats include Snap Ads, Sponsored Lenses, and Geofilters, these can provide engaging ways to interact with users. Ads on Snapchat work well for businesses looking to reach a millennial or Gen Z audience, with creative, visual content. Free Snapchat ad credits are often available for new advertisers, particularly small businesses, during sign-up promotions. 

$375 free Snapchat Ad credit - when you spend $350

The above offer is available for new Snapchat advertisers only and must be used within 30 days. It can only be used once per business account, please check the Snapchat website for full details. 

Yahoo Ad Credit

One of the smaller platforms when compared to the likes of Google, TikTok etc but still can be worth exploring as a business. Yahoo offers a range of advertising options, from search ads to display and native ads, across its network of sites and apps. 

Free Yahoo Ad credit options do come around and you’ll find the current best offers below.

Currently there are no free Yahoo ad credits available.

Once any become available we will update this section for you to see.

Amazon Ads Credit

Amazon Advertising allows businesses to place ads on the world’s largest e-commerce platform. These ads can be highly effective in driving sales, as they target users who are already in a shopping mindset. Sponsored Product Ads and Sponsored Brand Ads help businesses increase product visibility and sales directly on Amazon’s marketplace. New advertisers on Amazon can often access free ad credits, especially during their initial campaigns. These credits are typically provided when businesses sign up for Amazon Advertising and start setting up their first campaigns.

$500 in Amazon Ad credit - when you launch on Sponsored TV

£40 in free clicks for new sellers

Free Ad Credit FAQS

Below we've answered some of the most frequently asked questions that founders and people using free ads credit ask.

Why do these platforms give away free credit?

Simple, they want new business customers spending their ad budget on their platform, so they offer these sign up offers with free credit so you try their platform and hopefully get good results and put more and more of your ad budget into their platform rather than a competitor. 

In most cases the free ad credit offers you’ll find below will be for new customers/accounts.

I can’t see the free credits offer?

If you’ve clicked on one of the links to get a free credits offer but can’t see it then it may be down to one of the following reasons:

• The offer has ended (although we update this page regularly, offers change without notice)
• You’re not eligible for the offer, this can be related to your account, your country etc
• It’s only for new customers and you’re an existing customer
• The offer has changed and is replaced with a new one

Sadly if you cannot see the offer on the platforms page then it’s likely that it has ended or is not available to you and there is no much you can do to change this, we recommend checking the other offers available to see if any others are available to you.

When are free ad credit offers updated?

Each company and platform change their offers regularly, in most cases we don’t know exactly when this is but for some companies they do liaise with us and notify us so we can keep this page as accurate as possible.

There isn’t an offer available for a platform I want to use, what can I do?

If you’re looking for a specific platform to advertise on but there are no offers showing either on this page or on the platforms ads page then you can try to reach out to the company directly and ask them if there are any incentives available. 

Occasionally you will find that the sales team will have some flexibility to offer you some free credit offer when you sign up if you spend a certain amount, this will vary from company to company so the only way to tell is to speak to them directly.

What is a free ad credit offer?

‍Free ad credit offers are promotional incentives provided by advertising platforms that give you free ad credit, these typically require a min spend to get the free credit. Platforms offer these as a way to get new advertisers to use their platform with the idea being that you try it out and see results and thus spend more of your ad budget on their platform going forward. 

How can I qualify for free ad credits?

‍In 99% of cases you’ll need to a new customer for their ad platform, don’t confuse this with having an account on their platform though, for example you can have a TikTok account for your business but if you’ve not opened a TikTok for Business account (where you run ads from) then you will be classed as a new customer and can take advantage of their sign up offer.

Do free ad credits expire?

‍Yes, most free ad credits typically come with an expiration date. The duration can vary depending on the platform, so it’s important to check the terms and conditions of the specific offer to ensure you use them before they expire.

Can I combine free ad credits with other promotions?

‍Most platforms will not allow you to use other promotions at the same time, check the terms and conditions of each offer to ensure this is the case but most of the time you won’t be able to ‘Stack’ different offers together. 

How do I know if I have free ad credits available?

If you’ve already claimed a free credit offer you can typically see how much of this is left in your account, this is typically within your account balance or payments section, the exact location will depend on the ad platform you’re using.

If you are struggling to find it, you can reach out to the ad platform itself to ask.

Can I use free ad credits on any type of campaign?

While some platforms allow free ad credits to be used on any type of ad campaign, others may restrict their use to specific campaign types or ad formats. Be sure to read the offer's terms to understand where the credits can be applied.

What happens if I exceed the amount of my free ad credits?

It’s important to remember that once you’ve gone over your free credits you’ll be charged for additional ad spend, so keep an eye on your adverts to ensure that you don’t overspend or you’re aware of how much is being spent. 

Most accounts also do allow you to put a limit on spend to ensure you don’t go over this.