So you’ve heard about Faire and want to get an idea if it’s worth exploring so you’ve searched for Faire reviews, we hear you and this thinking is pretty common for those exploring platforms like this as ultimately you don’t want to waste time and effort signing up, listing products or joining to buy and the experience being a waste of time. 

This Faire review is made up of our own experience, close friends who run businesses that have sold via Faire as well as a number of founders from our community who sell on the platform. 

What is Faire?

Faire is an online wholesale platform, put simply, it connects products to sellers in a B2B sense. Originally called Indigo Fair, they now operate as Faire and operate from Faire.com. 

Businesses that sell products can create an account, list the products they sell and sell them directly to other businesses, shops, retailers and stockists. These business customers can browse through the products online, place wholesale orders and do it all online via the platform.

How Faire works

As a business wholesale marketplace there are two customers/users of the platform, businesses who sell their products on Faire and then businesses that purchase products on Faire to resell.

Below, we delve into each one and explore how it works on Faire.

For businesses selling on Faire

For those who have products to sell and want to increase their wholesale orders, they can sign up to Faire online, Faire vet and approve all of the sellers on the platform, making sure they are legit and have good products.

Once approved, businesses can make their listing with information about their business itself as well as then list the products they sell. These products will then go onto the Faire marketplace for customers to discover and make wholesale orders of. 

You can also point your existing customers or any new wholesale enquiries that come to you directly to the Faire site to place them via that if preferred and they won’t incur any commission.

1. Sign up to the Faire website (It’s free)
2. Once approved, you’ll be able to follow the onboarding, creating your business profile and uploading your products
3. Orders from businesses who find you via Faire itself will incur a 15% commission plus $10 initial order fee, with subsequent orders being just the 15% commission. There are also payment processing fees which are an additional 3%. 
4. Payment for orders can be as fast as 30 days but if you opt for a slower payout the fee’s for payouts are reduced. 
   

For businesses looking to buy on Faire

For buyers, you can browse the Faire marketplace to discover new products to stock and place all of the orders directly on the platform, this means you need not open hundreds of wholesale accounts with each store you want to buy from, instead simply open one Faire account and you’ll have access to tens of thousands of independent businesses selling millions of products.

About Faire

Having raised around $1.7 billion (yes that’s billion!) they’re investing a lot of that money in marketing and the platform itself. This is good news for users as it means the platform should get busier as time goes on, meaning the potential for more orders rises.

It also means you may be able to take advantage of various Faire offers and deals both as a seller and as a customer looking to buy stock for your business. From time to time they run promotions to incentivise you into purchasing or signing up to the platform to sell, this can be anything from a Faire discount or coupon to credit on your account. 

Pros of using Faire

So let’s take a look at the reasons why you may want to join this whole marketplace for your business, these include:

• Increase your sales
• Reach more potential customers
• Sell to other countries
• Easy to use and set up
• 50% off your first order offer

Reaching more customers and increasing sales

This will be the main reason that the majority of people will join Faire.com, put simply it opens up the opportunity for your business and its products to be seen by a huge audience of potential buyers. 

No longer will outreach be the core way of you bringing in wholesale orders, instead you may find you get a lot of inbound sales via the platform. Of course you still will likely want to do outbound B2B sales and you can opt to either let them place these orders directly with you or you can direct them to your Faire page. 

You don’t pay commission on these customers you find or any existing customers that you direct to Faire to place orders with you.

Ease of use

It’s no surprise that Faire with all the investment have built a sleek and intuitive platform to use, ensuring that it’s easy to use and navigate whether you’re tech savvy or the opposite.

In general, we found navigating around the site, our account and the onboarding process easy with no issues. 

Cons of using Faire

Now, there are always going to be downsides to any platform or software that you use, whether it be down to cost, a feature missing or a bad experience.

• Quite a high commission on new orders
• Low minimum order quantities are encouraged
• Harder to build relationships compared to traditional ways

The fee structure has come under some scrutiny from some sellers who have questioned the fee structure, some have stated that the commission when new customers who have come through Faire directly is too much, however these are generally new customers who may never have found them before so this must be thought of when considering this view point.

The return policy is another factor that some sellers have not been happy with but this generally seems to be on a case by case basis where some have not had the best experiences whilst others have had no issues with returns.

One thing to bear in mind is if you send your customers to Faire is that you do lose a little control as compared to when you manage them directly.

Should you sell on Faire

The big question that has no simple answer, we can’t give you a yes or no answer and this is because it will depend on various factors relating to your business. This can be from the amount of wholesale you currently do, how big your sales team are, how much control you want over the orders, the countries you operate, the product you sell and so on .

For some businesses Faire has brought massive amounts of business and has become a large part of their business, for others it may have given some sales but may have meant a little less control over the wholesale orders as customers move to this platform to order them from you. 

Another factor to consider is if you end up on the platform and your competitors do also, then you may end up finding that your customers discover your competitors products and either order them and start using them as opposed to yours or you become embroiled in a price war with them to differentiate. 

Having said this, we are firm believers in ‘not having too many eggs in one basket’ and we feel that spreading where your sales come from is really beneficial. This can protect you against unforeseen circumstances and help your business keep as steady (or growing sales) as possible.

For example, if you currently rely on your website ranking for ‘Wholesale Party Supplies’ and this is where you 95% of your wholesale orders from and suddenly your website drops ranking then you can see a huge effect on your revenue. If you start selling on wholesale platforms and you do get affected by something out of your control then at least you’ll still have these other avenues to bring you in sales.

Things to consider when selling on Faire

There are some key things you should consider when starting out selling on Faire, these include:

Make sure you factor in commission

When setting you products prices you need to make sure that you have a decent enough margin when you factor in the commission and fees related to selling on Faire. This includes both the commission when you sell but also the payment processing and withdraw fees.

You need to make sure that its financially a good idea with your product and margin to sell on the platform. 

Use it as an additional place to sell

It’s best used as another avenue for sales, don’t focus all of your sales into it. We advise that it’s best to see it like you would another selling platform, so continue to sell directly, through other marketplaces and so on.

Faire sign up offers

If you've come to the conclusion that you want to try out Faire then make sure to use our Faire promo code, this will give you 50% off your first order (up to $100/£100), a great way to try it out as a business who wants to purchase stock.

We keep this page up to date with the latest Faire sign up deal available so keep checking back if you're wanting some form of Faire coupon that isn't what is currently available.

Other Faire Reviews

As you'd expect there are plenty of Faire reviews available online, from individuals, companies, on forums, on Reddit and else where. We always take an in-depth look at these Faire reviews to make sure that our experience matches that of others and we didn't just get lucky in our experience.

The consensus that we've read is that a lot of people love Faire, they've said it's opened doors for them to get into shops they'd never have been able to find before, that they've gone from a few local stockists to having 50+ located all over the country and others who have gone from just selling in one country to selling across borders in various countries.

Most do say that you need to focus on your margins, as buyers who find you via the platform will mean a big portion of the sale price is commission, but if you still focus on your own outreach then you can get buyers to use the platform with zero commission. This is highly effective as the platform does make it much easier for buyers to order again and again. No matter how good your own wholesale portal is it'll never have the features and ease of us as Faire.

Looking at the biggest review platform that has reviews for Faire, TrustPilot, they have over 5,000 reviews with a score of over 4.5 which is very high. Over 80% of those who reviewed have given the platform 5 stars which is a great ratio and although there is around 5% who have given it 1 star we do feel like the positives overall outweight any negatives.

Faire Review Summary

With so much investment, we believe ignoring a growing platform like Faire for your business if you have a wholesale arm to it would be a little naive, exploring the platform out and testing it and seeing the results in our opinion is the only true way you’ll find out if it’s right for you and your business.

Ultimately, if you decide against it after using it you can leave but if you never try it then you will never know the potential it has. For some businesses that are already seeing great results since joining they will be very glad they did try it and have seen the hundreds of thousands of revenue that it has brought them. 

However, don’t forget about building those direct relationships with your key wholesale customers, these are still very important and can be built alongside using platforms like Faire.

Frequently Asked Questions

If we haven't answered all your questions then hopefully we will in one of our more commonly asked questions below.

Is Faire legit?

Yes, they are a huge company with over $1 billion of investment, we always advise that you do still carry out any due diligence when buying like you would anywhere.

The company vets all of the sellers on the platform to the best of its ability, however that doesn't mean they can be 100% but do have varies fraud protection procedures in place to reduce the chances of any issues.

What is Faire wholesale?

Faire wholesale is simply Faire.com and the business that it operates, the wholesale aspect refers to the fact that its a marketplace for selling wholesale products between businesses.